Final Fridays Campaign

Project info

A full campaign of illustrations, commissioned by the Philadelphia Museum of Art, in support of their newly updated Final Fridays program. The iconography in this campaign represent the multitude of activities experienced at a Final Fridays event, paired whimsically with some of the most recognizable artworks of their permanent collection. The resulting collection can be used, both individually and composed, to span a full campaign of print, digital, and environmental mediums.
Client: The Philadelphia Museum of Art
Date: 2017
Medium: Digital, Various
Dimensions: Various
Location: Philadelphia, PA
Art Direction: Luis Bravo
Photos: Ryan Strand Greenberg